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Category: Updates


You don’t need a humongous budget when you begin outsourcing, but what you do need is the knowledge of HOW to get the best online workers possible. After all, no matter how much work you outsource, it’s still your business Read more…


No doubt you’ve been told to avoid using “hype” in your copywriting and sales messages, right? And I’ll bet there have been times when you’ve closed a sales letter page because the hype was too ridiculous for words. But when Read more…


Regardless of what you’re writing – a blog post, an article, a sales message, etc. – your copy should sound personal and relevant to the person reading it. You don’t want to sound like you’re writing a textbook to a Read more…


When you’re struggling to write your latest blogpost, you probably don’t want to have to worry about SEO, too. There is one theory that says you shouldn’t. After all, if you start focusing on SEO, then you won’t be writing Read more…


This may or may not work for your list, but… It can be effective for most marketers. If you’re not getting the open rates you seek, try using a negative headline. For example, instead of… You’re going to love this Read more…


Blogging is a great way to grow your business and brand. Here’s 7 tips to blog better… Use images. People are more likely to read your post if there is an eye-catching image to go along with it. Break your Read more…